Allowed Blog
The Hidden Value of Walking Billboards
Published on 1/9/2026
Advertising for Fraction of the Cost
Traditional advertising (billboards, digital ads) is expensive. Custom cups provide a "walking billboard" at a fraction of the cost.
If a cup costs you a few cents extra for printing, but reaches 50 pairs of eyes on a downtown street, the TPM (Total Per Thousand impressions) is incredibly low compared to other media channels.
